SEO and Social Media Strategy Blog | Human SEO

How The SEO Panda Works [Infographic]

by Shannon Steffen on May 4, 2012

It’s been over a year since Google released it’s Panda algorithm on the world and, since then, the changes haven’t stopped. There’s just too much information to share in one blog post. To help, SEOBook created the following brilliant infographic on Google’s Panda SEO algorithm – including life before Panda, how Panda works, the impact [...]

3 Secret Factors That Influence Your SEO Rankings

May 2, 2012

It used to be that all you needed was quality content and some links to rank high in the search engines. My friends, search engine optimization (SEO) has changed to become smarter, faster and more agile. Of course that is great for those searching but what about for those businesses, bloggers and authorities that want [...]

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3 Google+ Tips to Jump Start Your Marketing

March 29, 2012

Google+ is not the wasteland that so many other bloggers have claimed. With over 90 million unique visitors and its user-base growing by 625,000 new users a day, Google+ is a great platform to jump start your marketing. I’ve already given you some insight as to how Google Search, Plus Your World can impact your [...]

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SEO: What Color is Your Lightsaber?

March 26, 2012

This search engine optimization (SEO) is boring? It usually is when you hire a big agency to do your SEO strategy or consulting. You hear all the talk about white hate vs. black hat SEO tactics and quality content vs. link buying. Your head is probably spinning from all the SEO jargon. Luckily, there was [...]

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Google Search, Plus Your World: What You Need to Know

March 23, 2012

You’ve probably already heard of Google+ and want nothing to do with it. Some say it is a ghost town, having only 3% of its users post once a week. Others think it’s the hottest thing since Kevin Bacon in Footloose. Putting Kevin Bacon aside for a while, I’m not here to tell you that [...]

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3 Steps: Setting Up the LinkedIn “Follow Company” Button

March 22, 2012

If you’re B2B Company and you use LinkedIn, then you should have the LinkedIn “Follow Company” button. It’s easy to set up and keeps your customers on your website. Once set up, LinkedIn users will be able to click the button and follow your company’s status updates on LinkedIn. This is yet another opportunity for [...]

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Making The Shift Towards Success

March 14, 2012

It starts with a tiny “Shift” of thinking and that small change has the power to change your world. Peter Arnell is not stranger to shifting his own personal brand and making this brand more successful than he could imagine. Do you want success but haven’t been able to find it in both your professional [...]

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Simple Tips to Sell Like a Pro | Selling 101 Book Review

March 13, 2012

Success is found through meeting and exceeding the needs of your clients and customers. Are you asking the right questions to meet their needs and build success – for both you and your client? A successful entrepreneur is someone that knows how to sell. You may not like selling. You may not feel you are [...]

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SEO Changes and 4 Long-Term Success Tips

March 12, 2012

If you know anything about SEO, it is most likely the fact that search engines are in constant flux and change. From large algorithm changes to small updates that effect copying content from other websites, changes are always happening and, in the past year, Google has had its fair share of changes. Please join me [...]