Human SEO

Repairing Website Ranking After Major SEO Blunders

February 23, 2012

One day you’re in the #1 spot on your favorite search engines for your keywords and terms. Within days, you start to witness something that makes your heart find refuge in your stomach – not only are you no longer top on the search engines results page (SERP) but your website is falling quickly down [...]

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7 Totally Useless SEO Strategies

February 17, 2012

The rumors are false. Search Engine Optimization (SEO) is not dead. SEO has just morphed into a new line of strategies and organic white-hat tactics. The best practices have gotten a bit of a face-lift but the core is still the same. That’s what makes the following 7 SEO strategies completely useless. Search Engine Submissions. [...]

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Google PageRank is Fool’s Gold

February 16, 2012

How important is Google PageRank? Almost every client that comes to me for SEO consulting and planning states that one of the highest ranking items on their list is to increase PageRank for their website or brand and every time I can’t help but laugh a little. It’s nothing against the client but rather in [...]

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Track Your Brand With Google Alerts

February 13, 2012

If you want to know what others are saying about your or your company, it’s as easy as using Google Alerts. You can use it to keep track of people’s names, company products, headline news stories, interesting subjects or any other topic that meets your desire. This powerful tool allows you to select a few [...]

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7 Helpful Tips for Working with a SEO Company

February 10, 2012

You’ve heard of Search Engine Optimization or SEO. Everyone is telling you that you need SEO and that success is driven by quality SEO. You know you want to increase your website’s search engine rankings (SERs) but do you even know where to start or how to find a quality SEO consultant or strategist? Don’t [...]

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3 Simple Tips for Great Link Baiting

February 8, 2012

Link bait is any content or feature within a website that somehow baits viewers to place links to it from other websites. Google guru, Matt Cutts, defines link bait as anything “interesting enough to catch people’s attention.” When used correctly, link bait can be an extremely dominant mode of marketing as it can be converted [...]

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Why Every Business Needs a Google+ Strategy

February 3, 2012

Social media and Google Plus (Google+) in particular are grabbing all the headlines. Search gets more powerful every year. But how does Google+ and Google search work together? How do you set up and optimize Google+ for your organization? How do you get traffic from both search and social media? Join me on Tuesday, March [...]

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Guidelines for Choosing a Domain Name

February 1, 2012

Out of everything else in Search Engine Optimization (SEO), your domain name ranks the most crucial element in the success of any website. The domain name you choose can either push you to the first page in the search engine results page (SERP) or be your web site’s pointiest of thorns. When starting a new [...]