Web Development Archives » Professional Human SEO and Inbound Marketing Consulting | Excira Media

How to Get Google to Display Your Business Logo

Business Visibility on Google

If you want Google to display your business or organizational logo on the search engine results page, then you’ll want to know how to use Schema.org’s Organization Markup in your SEO strategic plan. A bit of simple code on your website and you’re logo will be displayed on relational content on the SERPs. Google SEO… Read the Full Article →

“Penguin Proof” Black Hat SEO Scam Alert

Black Hat SEO and Google Penguin Army

Imagine that you just opened your email box to find an email that catches your attention. The subject reads “Advanced Link Building Solution” and you can’t help but feel intrigued to read the email. You know you need more links to your website in order to increase your website’s SEO and this just may be… Read the Full Article →

Why You Should Not Count On Google SEO

The Human Elment of Google and SEO

Contrary to popular belief, Google is not the only game in town when it comes to search engine optimization (SEO) for your online success. Yes, Google is definitely a heavyweight that should not be ignored, but you’ll be doing yourself (and your business) a disservice if you concentrate all your efforts on Google. Not every… Read the Full Article →

3 SEO On-Page Tricks to Build Your Business Brand

Google SEO Branding

You’ve heard of Google, haven’t you? It’s that huge search engine that directs traffic to your business website or online brand. To keep ranks of its search engine results page in check, Google creates frequent algorithm changes that have the best brands online scratching their digital heads. Did you know though that there are basic… Read the Full Article →

You’ve Been Banned By Google. Now What?

SEO Google Banning

If your website has been banned by Google, Yahoo, or Bing, then you’re probably feeling the frustrated, annoyed and probably a little bit angry. There doesn’t seem to be any statistics given by the top search engines on the number of websites banned each year, but do a simple search on “banned website” and you… Read the Full Article →

SEO Link Building: How to Get Your Website from Good to Great

Next Level SEO: Fish Jumping

If you feel overwhelmed while trying to improve your online marketing presence for your eCommerce shop or business website, then learning some link building techniques will definitely help. Link building is a simple SEO strategy that creates incoming links to your website through external websites and the search engines. It’s simple because, with a few… Read the Full Article →

How to Get Google to Display Your Business Logo

If you want Google to display your business or organizational logo on the search engine results page, then you’ll want to know how to use Schema.org’s Organization Markup in your SEO strategic plan. A bit of simple code on your website and you’re logo will be displayed on relational content on the SERPs. Google SEO… Read the Full Article →

You’ve Been Banned By Google. Now What?

If your website has been banned by Google, Yahoo, or Bing, then you’re probably feeling the frustrated, annoyed and probably a little bit angry. There doesn’t seem to be any statistics given by the top search engines on the number of websites banned each year, but do a simple search on “banned website” and you… Read the Full Article →

When to Use a 301 or 302 Redirect for SEO Success

If you have a website that has either gone through some changes or has pages that no longer exist, then you will want to read this and make sure you’ve implemented the correct SEO redirect. The last thing you want to do is send a target market to the wrong page or, worse, to the… Read the Full Article →

Why Use WordPress for Your Small Business Website?

Since its creation in 2003, WordPress has made a significant impact on the Internet. Over 60 million websites are currently using the platform. So what makes it special? And why do you need to consider using it for your next website? WordPress is easy to learn and use In today’s world, you already need to… Read the Full Article →

3 Reasons to Shoot Your Web Designer

Let’s have a word about your website’s design. Is it keeping both the search engines and your target market away from your website before giving it an opportunity to convert? If you think it’s time to have a conversation with your web designer, then you will want to read these top signs that your web… Read the Full Article →

Is Your Website’s Code Scaring the Search Engines Away?

Wow! You have a pretty website and an awesome brand. Your website must rock the digital marketing and social media circles. Better yet, I’m sure your website is ranking #1 for your SEO keywords. Awesome job! No? You’re not ranking #1 on Google, Bing or Yahoo? What do you mean your website cost you a… Read the Full Article →

SEO Best Practices: AJAX URLs

As websites become more advanced, website coding becomes more detailed and – sometimes – way too inflated. The over-inflated code will usually bury the content on a website making it difficult for the search engine crawlers to find that awesome unique, relevant, and timely content to index. In order for the popular AJAX (shorthand for… Read the Full Article →

Top 6 SEO Link Structure Tips for Ecommerce Websites

One of the best ways to increase your search engine rankings (SERs) is to have an awesome link building strategy for your website. However, sometimes the size of your website can make link building difficult and cause a great deal of frustration. That means that most eCommerce websites forgo using a solid link structure best… Read the Full Article →

Google SEO Algorithm Change Announced by Matt Cutts

Google engineering genius, Matt Cutts, recently announced another new Google algorithm change that is going to effect search engine queries in the US. This change was made to “reduce low-quality ‘exact-match’ domains in search results” and will affect 0.06% of English-US queries to a noticeable degree. This, in fact is a separate algorithm change from… Read the Full Article →